Squish Town - Discovery Pattern + Packaging

We embarked on a whimsical journey to illustrate and design a pattern for Squish town, perfectly aligned with the brand's vision.

Considering the name "Squish town" already implies a cozy community, we aspired to craft a space where everyone could bask in the essence of aromatherapy, unburdened by reality and lost in a dream.

Our pattern, a delightful fusion of the aromatherapy herbs dear to the brand's heart, came to life with a cast of vibrant, quirky characters that now call Squish town their home.

This enchanting pattern found its way onto Squish's discovery set, combo, and travel pack, making every product an inviting gateway to the aromatic wonderland of Squish town.

Get home or visit this town at www.squishtown.com